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Investigación de mercados /

Aaker, David A.

Investigación de mercados / David A. Aaker, George S. Day - 715 p. : il. ; 23 cm.

Título original: Marketing research

ISBN: 9684224869

Subjects--Topical Terms:
MERCADEO

Dewey Class. No.: 658.83 / A33i 1989

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