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New Product Development [recurso electrónico] : An Empirical Study of the Effects of Innovation Strategy, Organization Learning, and Market Conditions / by Sameer Kumar, Promma Phrommathed.

Por: Colaborador(es): Tipo de material: TextoTextoEditor: Boston, MA : Springer US, 2005Descripción: XII, 200 p. online resourceTipo de contenido:
  • text
Tipo de medio:
  • computer
Tipo de soporte:
  • recurso en línea
ISBN:
  • 9780387232737
  • 99780387232737
Tema(s): Formatos físicos adicionales: Printed edition:: Sin títuloClasificación CDD:
  • 670 23
Recursos en línea:
Contenidos:
Basic Conceptual Model -- Research Methodology -- Results and Analyses -- Findings -- Conclusions and Ramifications.
En: Springer eBooksResumen: This is an authored book based upon a survey of a large number of companies, on the role of organization learning and innovation strategy in successful new product development. The audience for these insights is any practitioner working with corporations in new product development, as well as advanced undergrad and graduate students taking courses in new product development of management science in schools of business and engineering.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Libros electrónicos Libros electrónicos CICY Libro electrónico Libro electrónico 670 (Browse shelf(Opens below)) Available

Basic Conceptual Model -- Research Methodology -- Results and Analyses -- Findings -- Conclusions and Ramifications.

This is an authored book based upon a survey of a large number of companies, on the role of organization learning and innovation strategy in successful new product development. The audience for these insights is any practitioner working with corporations in new product development, as well as advanced undergrad and graduate students taking courses in new product development of management science in schools of business and engineering.

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